From Boardroom to Finish Line: How Executive Women Can Conquer Running

By Beatriz Fritschler

Founder and CEO of Executive Losers

As I prepare to run my fourth NYC United Half Marathon with Road Runners, I find myself reflecting on how running this race has evolved from an insurmountable challenge to an annual celebration of strength, resilience, and community. The first time I laced up my running shoes, it felt impossible. Now, long-distance running has become not only a vital part of my life but also a tool for transformation—physically, mentally, and even professionally. Running challenges us not only physically but also psychologically. Tackling physical challenges builds both physical and emotional endurance. Completing a race—whether a 5K, 10K, or half marathon—boosts our confidence on the track and in the boardroom. I recommend it for anyone who can physically handle the training.

For executive women balancing careers, families, and personal ambitions, long-distance running may seem like an overwhelming endeavor. But I promise you—if I could do it, so can you. Running is not just an exercise; it’s an invitation to discover your power, build community, and contribute to causes close to your heart. Here’s how you can get started.

1. Find Your Running Community

Running is a deeply personal journey, but it doesn’t have to be a lonely one. Finding a running club can be a game-changer. Groups like the New York Road Runners and local running clubs offer not just accountability but camaraderie. Running with a community can make training more enjoyable, help you push through tough runs, and provide encouragement when you need it most. When I first started, joining a club helped me overcome my fears and showed me that runners come in all paces, shapes, and backgrounds.

2. Follow a Smart Training Plan

If you’re new to running, a structured training plan like Couch to 5K can help you build endurance gradually while minimizing the risk of injury. I started with short runs that felt impossible, but with consistency, I built up to 5Ks, 10Ks, and eventually half and full marathons. Trust the process and allow your body the time it needs to adapt.

3. Running Welcomes All Bodies and Paces

Forget the idea that you need to be fast or fit a certain mold to be a runner. All paces are valid, and every finish line crossed is a victory. Whether you run a 6-minute mile or a 15-minute mile, you’re still a runner.

4. Get the Right Gear

Your running gear can make all the difference. The right shoes, clothing, and hydration pack can prevent discomfort and injury. Start by visiting a specialty running store to get properly fitted for shoes—your feet will thank you. Remember that for long-distance running, shoes should be half a size to a full size larger to accommodate foot swelling. Quick-dry, moisture-wicking fabrics are essential to keep you comfortable and prevent chafing, especially on longer runs. And for women with a larger chest, finding the right high-impact sports bra is a must—it’s not an easy find, but well worth the effort to ensure comfort and support.

Here are some of my must-haves:

Shoes: Women’s Endorphin Speed 4 Sneakers (Tip: For long-distance running, go half a size to a full size up since feet swell.)

Leggings: ODODOS Women's High Waisted Yoga Leggings with Pockets – comfortable, non-see-through, and perfect for running.

Jacket: Little Donkey Andy Women’s Lightweight Thermal Running Jacket – keeps you warm without overheating.

Sports Bra: SYROKAN High Impact Sports Bra – provides excellent support for long runs.

Hydration: Water Buffalo Hydration Backpack – essential for staying hydrated during long-distance runs.

Socks: Saucony Women's RunDry Performance Socks – moisture-wicking to keep blisters at bay.

Running Top: BALEAF Women's Long Sleeve Running Shirt – lightweight and moisture-wicking.

5. Make Running Purpose-Driven

Running can also serve as a way to give back. Many races offer fundraising opportunities for causes that matter. For me, running became a platform for raising awareness about brain aneurysms, a cause deeply personal to me. Through my "Move with Bea" initiative, I’ve encouraged people to get active while supporting aneurysm research and survivors. If there’s a cause close to your heart, consider dedicating your runs to raising funds and awareness.

6. Your First Race is Just the Beginning

I remember crossing the finish line of my first half marathon with tears in my eyes, realizing I had shattered every self-imposed limitation. What once seemed impossible became a reality. Running is more than a sport—it’s a journey of self-discovery, empowerment, and growth. If you’ve been considering it, take the first step. You might surprise yourself with how far you can go.

So, executive women—are you ready to run? Let’s go! I’ll see you at the starting line.

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